Business and Economics
Learn how to use Python to analyze customer churn and build a model to predict it.
Churn refers to the occurrence when a customer terminates their business or severs ties with a company. This issue is prevalent across various industries, including telecommunications, cable TV, and SaaS. However, companies that possess the ability to forecast churn can proactively take measures to retain valuable customers and gain a competitive advantage. This course aims to equip you with the necessary skills to develop your own customer churn models. Throughout the course, you will gain expertise in exploring and visualizing data, preparing it for modeling, utilizing machine learning to make predictions, and effectively communicating significant and actionable insights to stakeholders. By the conclusion of this course, you will have developed a strong proficiency in utilizing the pandas library for data analysis and the scikit-learn library for machine learning.
by DataCamp
Learn how to use Python to analyze customer churn and build a model to predict it.
by DataCamp
Learn to analyze and model customer choice data in R.
by DataCamp
Discover how Marketing Analysts use data to understand customers and drive business growth.
by DataCamp
Learn how to ensure clean data entry and build dynamic dashboards to display your marketing data.
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Master marketing analytics using Tableau. Analyze performance, benchmark metrics, and optimize strat...
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In this course you'll learn how to use data science for several common marketing tasks.
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Analyze text data in R using the tidy framework.
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Extract and visualize Twitter data, perform sentiment and network analysis, and map the geolocation...
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Develop a strong intuition for how hierarchical and k-means clustering work and learn how to apply t...
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Learn sentiment analysis by identifying positive and negative language, specific emotional intent an...