Business and Economics
Discover how Marketing Analysts use data to understand customers and drive business growth.
This comprehensive no-code course offers valuable insights into the significance of marketing analytics. Participants will gain a deep understanding of the role of a Marketing Analyst and how they utilize data to enhance customer understanding and drive company growth. Through engaging hands-on exercises, attendees will acquire the skills to address critical inquiries such as the impact of campaigns on sales six months post-launch. Moreover, this course provides a unique opportunity to work with real-world data, enabling participants to conduct essential marketing analysis. This includes constructing customer segments, developing market response models, calculating customer lifetime value (LTV), and other crucial techniques.
by DataCamp
Discover how Marketing Analysts use data to understand customers and drive business growth.
by DataCamp
In this course you'll learn how to use data science for several common marketing tasks.
by DataCamp
Learn how to ensure clean data entry and build dynamic dashboards to display your marketing data.
by DataCamp
Master marketing analytics using Tableau. Analyze performance, benchmark metrics, and optimize strat...
by DataCamp
Learn how to use Python to analyze customer churn and build a model to predict it.
by DataCamp
Analyze text data in R using the tidy framework.
by DataCamp
Develop a strong intuition for how hierarchical and k-means clustering work and learn how to apply t...
by DataCamp
Learn to analyze and model customer choice data in R.
by DataCamp
Build real-world Excel skills in just 4 hours. This course will show you time-saving shortcuts and e...
by DataCamp
Learn sentiment analysis by identifying positive and negative language, specific emotional intent an...