Bachelor of Business Administration

Purpose:

The Bachelor of Business Management is an undergraduate qualification that provides an overview of management practice in a national and international context. The programme aims to develop conceptual understanding, synthesis, and application of Management and management theory for learners wishing to progress in management careers. The qualification is directed towards persons occupying or intending to occupy junior and middle management positions in private and business sector organisations and who are also aspiring towards senior management positions. It is directed primarily at school leavers to enable them to develop and improve their management skills. Such learners would not have had previous exposure to the theoretical underpinnings of Management and management.

Rationale:

The mission of the Management College of Southern Africa (MANCOSA) focuses on the provision of affordable, accessible, and accredited management programmes. The Bachelor of Business Management (BBA) will provide access to higher education to persons wanting to make careers in the field of commerce and industry and will complement the existing accredited qualifications that MANCOSA offers. The Bachelor of Business Management (BBA) degree is of special interest to the working professional in business and private organizations and those who wish to pursue a career in management. The course work is designed to provide the student with an understanding and working application of the principles essential to the effective management of private and business agencies. The programme offers persons in employment the opportunity to improve their qualifications and become empowered in their quest to be managers. A secondary purpose is to provide a convenient and appropriate avenue into business management studies and eventual gainful employment for students coming straight out of school. In addition, the programme will provide a route for students aspiring to study further on the established MANCOSA MBA programme.

MANCOSA is a distance education institution, and its programmes are available to students internationally. Most of the existing intake is situated in the SADC region, where the learning programme could serve fruitfully to integrate and regularize the business management practices amongst the states in the region. The access to higher education could have a significant positive influence on the ability of young businessmen and women to become leaders in their fields and to make positive contributions to the economies of their countries. The programme will address the issue of shortages of qualified personnel and contribute to the development of ethical practices and good governance in the private and business sectors.

• The Bachelor of Business Management:
  • Contributes to regional and national goals by facilitating capacity building and human resource development in management for social and economic development.
  • Promotes equity by providing affordable access to business management education to learners previously denied such opportunities.
  • Recognises and caters for the career and economic needs of learners who are in employment.
  • Provides learners with the opportunity to proceed on a course of study culminating in the attainment of a Masters Degree in Business Management.
  • Empowers graduates with the skills and competencies necessary to function and grow in the private and business sectors.
  • Broadens the social base of learners in higher education by targeting mature learners with work experience.