Bachelor of Commerce in Tourism Management

Purpose

The South African Tourism Industry has grown into one of the biggest profit-generating industries in the country and worldwide. A qualification in Tourism Management from Midrand Graduate Institute equips students for front-line positions in the travel and tourism industry, such as Travel Sales Executive, Tour Guide, or Tour Operator. The program aims to provide learners with the necessary knowledge and practical skills to excel in management roles within the tourism industry and prepare them for further learning.

Rationale

The Tourism Management Programme at Midrand Graduate Institute offers a unique model of higher education in the discipline. Some key characteristics include:

1. Solid academic grounding with practical experience, including an industry internship in the final year.
2. Inclusion of relevant general modules like Introduction to Financial Accounting, Business English, and Public Relations.
3. Small class sizes ensuring individualized attention for students.
4. Preparation for immediate entry into the workforce or further studies in Tourism Management.

The Programme also contributes to regional and national goals by:

• Broadening access to higher education with flexible entry and fixed exit standards.
• Providing academic support components.
• Recognizing multiple exit points.
• Incorporating generic competencies.
• Encouraging social responsibility.
• Ensuring graduates are employable and prepared for further learning upon graduation.